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Full-time
Head of Growth Marketing
Zof AI
Accra
Full-time
Zof AI is seeking a Head of Growth Marketing to lead its marketing strategy, positioning, demand generation, and overall marketing narrative. The role involves translating a technical AI product into clear and credible messaging, building the early marketing engine, and owning marketing activities end to end in an early-stage environment.
Responsibilities
- Own positioning, messaging, and the overall marketing narrative for Zof AI.
- Plan and run demand generation, content, and launch campaigns.
- Translate a technical product into clear, credible stories for buyers and builders.
- Build the early marketing engine across the website, content, email, and marketing channels.
- Partner with leadership, product, and sales to align messaging and marketing activities.
- Use AI tools to increase marketing velocity and output quality.
- Measure marketing performance, report results, and iterate quickly.
- Establish marketing foundations that can support the company’s growth.
Requirements
- Strong marketing judgment across positioning, content, and demand generation.
- Excellent writing and storytelling skills.
- Experience marketing technical or developer-facing products.
- Ability to work hands-on in an early-stage environment.
- Ability to move quickly without sacrificing quality.
- Strong ownership and follow-through.
- Clear communication and cross-functional collaboration skills.
- Willingness to use AI tools extensively in day-to-day marketing work.
Preferred Qualifications
- Experience in AI, developer tools, SaaS, or enterprise software.
- Experience taking a product to market from an early stage.
- Design sensibility and comfort working closely with designers.
- Familiarity with analytics, SEO, and lifecycle marketing.
Nice to have
- Experience in AI, developer tools, SaaS, or enterprise software.
- Experience taking a product to market from an early stage.
- Design sensibility and comfort working closely with designers.
- Familiarity with analytics, SEO, and lifecycle marketing.
Apply for this role
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